08 The Product Platform

Every great design deserves an exceptional canvas

A product is more than a garment — it's a platform for creativity and long-term ownership. Built on continuous material innovation, uncompromising quality and full digital traceability, every Inni product is designed to stay in use for as long as possible.

A premium Inni product
01 Material innovation

Materials chosen for feel and longevity

The best canvas starts with the best material. We build on continuous material innovation so every product feels premium and lasts.

  • Recycled performance Premium recycled fibres with lower impact by design.
  • Premium ELS cotton Extra-long-staple cotton — superior strength and soft handfeel.
  • Future Swiss cotton Our own carbon-farm programme: full traceability, full control.
Premium materials

Durability standards, proven by the wash

+50
washes

Standard — built for everyday

+100
washes

Pro — high durability

+250
washes

Signature — exceptional quality

+500
washes

Legacy — for the long run

INNI Durability Standards™ — tested and proven, built to last.

02 Product identity

Every product has its own identity

Thoughtful details carry meaningful information. Scan, discover, and trust every step — every product is genuinely unique.

  • Custom neck label Your brand, where you need them.
  • Custom hang tag Full branding, full flexibility.
  • Unique QR identity One product, one connected experience.
Digital Product Passport
03 Digital Product Passport

Transparency in every product

One scan opens the full story — where it came from, how to care for it, and who it belongs to.

01

Complete traceability

From fibre to finished product, the whole journey.

02

Product story

Know where, how and why it was made.

03

Care & repair

Maximise lifetime — reduce waste.

04

Ownership & authenticity

Verify, register and extend value.

05

Certificates

Proof you can trust.

Traceability

Transparency, from seed to second life

  1. Seed sourcing
  2. Fibre processing
  3. Yarn spinning
  4. Fabric knitting
  5. Garment manufacturing
  6. Creator (you)
  7. Second life
The future of sustainability is longevity

Quality creates longevity. Longevity creates value.

Built on innovation. Designed for longevity.

Design on an exceptional canvas

Open the studio and create on premium products built to last — and to be passed on.

No credit card required. Set up your shop in under 10 minutes.